Our society seems to be based on competitiveness. Most individuals strive to prove themselves better than others, to show that they are smarter, wealthier, more beautiful, more popular. This certainly creates problems because it's not so easy to prove that one is "more" than another. Anyway, why is it so important to make comparisons? Why aren't people happy to just be the best they can be? Sadly, not many are capable of living a life that is totally inspired by their own wishes, ideals or principles. A great number of outside stimuli and solicitations try to make you accept the current fashion, the public opinion, the trendy goals, pushing you towards the acquisition of "more". Thus you, too, may be tempted to endeavor to not only "keep up with the Joneses", but to "be better" than the Joneses. Why? WHY?
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